Established and founded in 1997 by Percassi, KIKO MILANO is an Italian cosmetics brand that revolutionizes the rules of cosmetics with affordable luxury.

"Be What You Want to Be." - This summarizes the brand’s vision of beauty. KIKO aims at treating women with the most innovative cosmetics, without having to sacrifice their budget.

With a strong retail presence in over 15 countries across the world, and online presence in 35 nations, KIKO MILANO forayed into the Indian market in 2016. Percassi Group partnered with DLF Brands for the retail expansion of the brand in India. KIKO MILANO celebrated its 20 years of beauty with the launch of its 1000th store in India. Recently, the brand opened its first store in Mumbai.

Year of inception






our products

The brand offers a range of more than 1400 high-quality products, including make-up, beauty accessories and state-of-the-art skincare products. KIKO MILANO make-up and skin care line ensures high quality and safety, in addition to imagination, style and attention to detail.


KIKO MILANO celebrates twenty years of beauty. Let’s create magic and add vibrant colours to your life.

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